Trade body for equity release advisers launches

The group aims to represent the interests of smaller independent equity release practitioners and raise the profile of equity release as a retirement option. SERA says it will partner with other professional firms of IFAs and solicitors to provide advice, as well as working with product providers to develop client solutions. It also aims to form a ‘centre of excellence' forum to encourage debate and develop best practice through master class case studies. This latest trade body fills a gap in representation for equity release intermediaries between product providers who are part of...