Liv Vic launches health assessment tool

clock

Liverpool Victoria has launched a free independent health assessment tool and lifestyle programme for protection policyholders to help them understand how to reduce their risk of poor health and disease.

All new life, critical illness, mortgage payment protection and income protection policyholders are entitled to free membership of the online assessment and advice service, ‘Healthy Steps’, during the term of their policy. The service gives policyholders a personalised profile of their health, including their risk of suffering from heart disease and common cancers, as well as advice on how to improve health and wellbeing and a plan to improve or manage any risks. In certain circumstances policyholders will be referred to their GP for further investigation and help. The service is pr...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Protection

The protection gap is not a surprise - treating it as one is

The protection gap is not a surprise - treating it as one is

'This is not mysterious. It is what this market is built to produce'

Tony Müdd
clock 09 September 2026 • 4 min read
Aviva in high value protection proposition launch

Aviva in high value protection proposition launch

Rising demand for IHT planning

Cameron Roberts
clock 25 August 2026 • 2 min read
Advisers are changing their views on joint life cover

Advisers are changing their views on joint life cover

What represents true value for the client?

Alan Lakey
clock 11 August 2026 • 3 min read