Appetite to buy as strong as need to sell argues Tesco

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Sales of additional types of financial products through the checkouts of Tesco could be on the cards later this year as the supermarket giant continues to chalk up sales of protection products to consumers.

The evidence so far suggests consumers are to willing to buy their financial products as opposed to being sold such products, a spokesman says, which seems to put the company at odds with some statements made through the depolarisation debate. ”We don’t ‘sell’,” the spokesman says. ”Customers choose themselves.” Of course, the company faces some hurdles. A key barrier to offering additional services– perhaps, for example, something pensions-related to match the protection and savings elements already offered - is the requirement for any solution to “be simple” for customer and pr...

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