NUI rolls out offshore bonds marketing to corporates

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Norwich Union International has unveiled a series a new ‘simplified' marketing campaign aimed at encouraging take-up of its offshore core funds bond.

NUI bills the campaign – entitled Solutions for corporate investors as an alternative solution to deposit-based investments and is targeted at corporate firms who might need to hold substantial amounts of cash for the company but would prefer to get a better rate of return than traditional deposits. In particular, NUI will highlight the core funds bond’s capital redemption option and its ability to provide firms with increased control over the timing and, in some cases, the rate at which corporate investors pay tax on any growth on their investment, through a IFA-targeted sales pack cont...

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