Standard Life has unveiled a major programme to target 28-38 year-olds for protection business, which offers IFAs access to online business submission tools, increased Lautro rates, new underwriting and a repricing of consumer rates.
Launched this morning, Standard Life’s drive to increase interest in its Life Protection Series (LPS) is the culmination of two years work and revolves around its development of its Protection Online system, which has been designed and tested through feedback with several IFA firms, to offer quick decisions on underwriting and money laundering checks online along with special terms for each life covered. In particular, Standard Life has rolled-out new premium rates on term assurance, critical illness cover, mortgage protection and waiver through a controlled launch campaign, targeted thr...
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