PruIFA unveils risk and portfolio aggregation software

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Prudential is rolling out innovative new software later this week to help IFAs better assess the risk profile of their clients, and create investment portfolios on the back of it.

Called Prudential Portfolio Planner, the stochastic modelling software allows advisers to input the client’s existing investments – purely for aggregation purposes – and then assess their attitude to risk as well as any additional requirements which might need to be met. In particular, risk profiling takes a new direction by specifically asking six questions – condensed from around 20 that might usually be asked – to determine whether clients would be better served in conservative, balanced, managed or aggressive funds rather than asking a client to rate their risk from 1-10. Tools w...

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