Advice doesn't reduce declined claims

clock

Buying protection insurance through a financial adviser does not reduce the risk of claims being declined by insurers, according to research from Prudential.

The joint study of IFAs and 2,065 adults suggests more than 1.6 million Britons have had protection insurance claims rejected in the past five years, with an average failed claim value of £26,435, equating to £43.9bn in rejected claims across Britain. The research says buying insurance through a financial adviser “isn’t any better”, as one in 10 IFAs who responded to the survey said their client’s insurance claims have been rejected in the past two years. Of the IFAs who experienced rejected claims, the number of rejected clients averaged three over the two-year period. Critical illness ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Protection

Consumer Duty: Two years on – the protection impact

Consumer Duty: Two years on – the protection impact

Impact on the market and next steps

Jaskeet Briah
clock 01 August 2025 • 5 min read
Alcohol, Britain, one night stands and smartwatches… what does Gen Z really think?

Alcohol, Britain, one night stands and smartwatches… what does Gen Z really think?

'Listening to younger people is as refreshing as it is challenging. But ignoring it isn't an option'

Kevin Carr
clock 24 July 2025 • 4 min read
Group life cover excluded from IHT liability

Group life cover excluded from IHT liability

HMRC decision on protection and inheritance tax

Cameron Roberts
clock 23 July 2025 • 2 min read