Diversification, growth and adviser demand: MPS in 2025 and 2026 predictions

‘MPS providers have raised their game’

Isabel Baxter
clock • 6 min read

Experts in the model portfolio service (MPS) field share reflections on the product in 2025 and what 2026 might look like…

Tatton managing director Justine Randall: ‘2025 was one of strong organic growth' 2025 was one of strong organic growth for Tatton and the MPS sector overall.  Price pressure has settled in 2025, and we are seeing advisers making decisions for MPS based on service, a long-term partnership approach and differentiation through investment communication rather than through price and explicit performance. This reflects the continuing maturity of the sector. New engagement opportunities continue to diversify. A broader range of advice firms are considering MPS, and that now includes th...

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