Prando's Asset Management - All aboard

The chairman ponders a choice of bandwagons

Julian Marr
clock • 3 min read

"How do I sign up for this regulatory cat litter tray thingy?" asked the chairman of the improbably-sized investment company Prandeamus Asset Management when I dropped by to see him this week.

"Sandbox," I corrected. "Though in some instances your line may presumably prove more accurate. But what great innovation are the Prando's boffins hauling towards the drawing board as we speak?" "Robo-advice," announced the chairman grandly. "Of course it is," I sighed. "But, if you don't mind me asking - what can Prando's bring to the fintech table that every other business currently piling into this area can't?" "No, you misunderstand," said the chairman. "It's precisely because so many other people are getting involved that we are too. "Surely you of all people are aware bandwagon-...

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