Building credibility is essential in the adviser/client relationship. Dan Russell shares his thoughts on why boasting is no bad thing…
Credibility and trust go hand in hand and, when it comes to financial matters, credibility is obviously paramount. Nobody is going to trust somebody to advise them on their finances if they don't believe that person to be a credible source of sound, appropriate financial advice. Scratching the surface of the fascinating world of human emotional intelligence tells us a lot about how testimony and status can help to enhance your credibility. Would you buy a unicycle from this man? What is the first thing that happens when you go to buy something on eBay (other online auction...
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