As the jostle for auto-enrolment middleware market share heats up, Mark Polson takes a look at what Standard Life's SME-focused Good To Go has to offer
As group pension schemes have become commoditised - something which isn't celebrated enough - middleware has become the new sales battleground among providers who still feel the need to compete on functionality. This is why I turn with mixed feelings to our subject this week: Standard Life's Good To Go SME auto-enrolment (AE) thingy. I use the word ‘thingy' because ‘solution' is banned in this column, unless we are describing something which actually dissolves in liquid. Good To Go might dissolve in liquid but I haven't tested that. Anyway, GTG (sorry) is one of the new breed of middl...
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