In it for the long run

The last decade of the 20th century saw a rapid growth in the cross-border life market. The first few years of the 21st century, however, have been significantly more challenging. Was the growth in cross-border business simply a bubble or does it have a long-term future? The market has had to adjust to a number of fundamental changes which will affect both companies' business models and their future profitability. The growth in regulation worldwide means it is no longer viable or commercially acceptable to underwrite business from jurisdictions all around the world, particularly through n...