Family matters

Young families do not represent the core market for private medical insurance (PMI), particularly on individual rather than company schemes. The correlation between ageing and falling ill is so strong that medical insurance is bought predominantly by middle-aged and older people. Although premiums are much higher for older people, the perceived need becomes more obvious and in many cases financial resources are less constrained as mortgages have been paid off. Rapid access A substantial proportion of young families are saved from having to make choices about PMI because it is a benefit ...