Change is a beautiful thing

Professional Adviser
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With little product innovation at the moment, protection providers are being forced to compete with price. Lucy Quinton explains why the changing rates of last year look set to continue

This year has seen the protection market, always fiercely competitive, up the ante in regard to rate changes. According to industry resources, the market is currently on track to have seen more rate changes this year than in any other. LifeSearch's regular bulletin has revealed that in comparison to 80 rate changes in 2007, there have been 78 rate changes by the time COVER went to press in late September. Roy McLoughlin, senior partner at Master Adviser, acknowledges the situation as a positive one, although the rapid adjustments means advisers are having to check portals every few days...

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