The fairer sex?

protection for women focus

Professional Adviser
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Is there inequality between the sexes in the protection market? Diane Saunders investigates

On the face of it we all have the same protection needs. We need to ensure there is enough life assurance to pay debts and sufficient capital to provide for any financial dependents when we die; and we need to have income protection (IP) in case we become too ill to work. No differences there then. However, the solutions we offer in the protection market may not be ideal for both men and women. Different rates The industry has been talking about the women's market for almost all of the 27 years I have been working in financial services. Providers see the target market as a tantalising c...

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