Breaking the link

The links between the mortgage market and protection product sales have never been disputed. Just as the adage that protection is not bought but sold remains true, it is undeniable most products are sold on the back of a major life event. Such occurances - births, marriages and deaths - are relatively rare. And while they lead people to look at the financial provision in place for their families should they die, often they do not cause people to take action. Buying a house, however, and the financial advice that accompanies it, presents advisers with an unparalleled opportunity to cross...