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Advice is key to future growth in the employee benefits market. Simon Bailey explains why more intermediaries should look to the workplace to build new business

The employee benefits market currently represents an exciting opportunity for all financial advisers, whether part of a large consultancy or a smaller local firm. The market is estimated at £1.2bn revenue premium, and - given the level of change currently being experienced within the business-to-business market - we should continue to see increasing opportunities and growth rates. There are a number of significant changes affecting this sector - but while these issues might appear to complicate the market, they also create considerable opportunity. For example, the Government's focus on...

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