Measuring up

The mainstream press have recently shown a wide interest in people's weight with a barrage of articles ranging from models seeming to impersonate people in a Lowry painting to the topical issue of obese children and adults. The issue of Body Mass Index (BMI) has reared its ugly head in a number of these articles but just how important is this three-letter acronym to the insurance industry? There has been a spate of supermodels thinner than a coat rack and looking as if it is taking a worryingly amount of effort to wear their pilot sunglasses discussing weight issues - typified by Milla Jo...