Research from the Building Societies Association (BSA) claims building societies offer a better level of customer service than other financial service providers and are better at treating customers fairly.
The BSA claims 72% of building society mortgage customers were extremely or very satisfied with customer service, while only 62% of customers were as satisfied with other financial institutions. The survey also found that 71% of people were extremely or very satisfied with the savings services offered by building societies, compared to just 56% of people at other institutions. Two thirds of customers surveyed felt that they were treated fairly by their building society, compared to 48% of bank customers. Building societies are also more trusted by their customers, with only 17% saying th...
To continue reading this article...
Join Professional Adviser for free
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes