Former Ascentric director and co-founder Michael Fordham has joined The WAY Group as managing director, business development.
He will be helping to drive the group's plans to develop the business in new areas and develop greater relationships with IFAs.
WAY Group sales director Eddie O'Gorman, comments: "I can't think of anyone better suited to driving forward our plans to develop the group's propositions to the IFA community.
"His in-depth understanding of the UK investment and intermediated finance sector and proven ability to identify and convert market opportunities into commercial success make him an invaluable addition to the WAY senior management team."
Fordham says the opportunity to join The WAY Group was one that he could not resist.
"I have greatly enjoyed helping to create the Ascentric business and it is very rewarding to now see it becoming a market leading Wrap platform. I wish it much success for the future but the time had come for me to take on a new challenge," he says.
"The chance to help develop WAY's highly regarded fund services and unique IHT solutions, as well as establish new products and services, is very exciting. The first stage was to ensure that the IHT products are available on a leading Wrap so that IFAs have access to a wide range of funds and the efficiencies of using a platform. With this done, there are a wide range of opportunities for The WAY Group and I am looking forward to helping develop these."
To comment, contact Charlotte Banks on 0207 484 9943 or email: [email protected]
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