Can the broker market really be as good as Tesco?

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A day hardly goes by just now without one of the major supermarkets being in media, whether it be for another massive profit announcement (damn them), savings to be made on nappies (important in our house!) or the launch of another financial services product - striking terror in the hearts of bean counters throughout the protection and mortgage industry!

The impact of the latter may not have been as big as our industry as first anticipated. Customers, by and large, still have a need for advice and handholding through a sometimes complex process. I believe this will not only change, but change at an amazing rate over the next 2-3 years, particularly as an ever-increasing number of consumers become more proficient and comfortable with the convenience, savings, and control they have in buying all types of products and services online. Although our industry may not be ready and still dominated by technophobes, you cannot halt evolving consum...

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