Electronic communication between IFAs and their clients is set to surge over the next year, say advisers.
In a poll carried out by Nucleus which questioned 171 advisers from 30 firms, over half think the greatest shift in IFA/client communication over the next 12 months will be towards greater online contact. However, only a small minority (6%) currently consider their websites to be a serious communication tool, but 27% think this will change as more emphasis is placed on electronic relationships. As IFAs look to harness new technology, the research also highlights the continued importance of face-to-face contact, with over 40% saying it remains the most important means of establishing ...
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