Hornbuckle Mitchell will waive its transfer-in fees on full SIPP, single investment SIPP and flexible income pension plans (FIPP) for the first three months of this year.
The provider claims hundreds of pounds in up-front charges could be saved for clients making an inspecie transfer of key assets such as investment funds and equities.
This waiver comes in response to feedback from advisers who want to transfer more schemes over but need to justify the transfer costs to their clients.
Hornbuckle Mitchell director Mary Stewart says: "It is easy if the client's existing provider won't accept a particular asset class they want to invest in, but is far more difficult if they are experiencing deteriorating service.
"In our part of the market, service is every bit as important to advisers as price. The waiver simply means there will often be no transfer cost to justify.
"We are removing an obstacle and timing it for the first quarter to help advisers at one of their busiest times for tax planning."
£300bn of liabilities
View from the front row
Transfer from occupational scheme
Appointed by FCA and PSR boards