Skandia has lost one of the driving forces behind its pan-European arm less than a year after its in...
Skandia has lost one of the driving forces behind its pan-European arm less than a year after its inception.
The rapid departure of Skandia Ireland's marketing manager John Hudson to Hansard has left a hole in the management structure that has yet to be filled.
The reasons for Hudson's decision, although not made public, are nothing to do with disatisfaction with his previous employers, according to sources close to the matter: simply, Hudson was approached by Hansard with "an offer he couldn't refuse." Hudson's new position - director of marketing for Hansard's Dublin and Isle of Man operations - is more senior and better paid and has the further advantage of being based in Hudson's native Ireland.
Skandia Ireland formed as a result of Skandia's acquisition of Royal & Sun Alliance Eurolife in February 2003. It was launched in October 2003 to target European-based intermediaries and their clients in the Netherlands, Belgium and Spanish expatriate markets, offering savings, pension and capital accounts. Its primary focus is the expatriate market.
Presently, Hudson's position has not been filled but Shelley Robertson has taken over the role of temporary European marketing manager until a replacement is found.
In his new position, Hudson will assume responsibility for Hansard's marketing strategy. Hansard presently sells regular and single unit-linked life assurance policies to the expatriate and local products in Belgium, Holland, Germany and Italy through the intermediary market.
According to Hudson, he took on the role as he wanted to further focus on the cross-border life insurance business as he sees success in this market place. Hansard is looking to expand into Europe and is considering a number of countries for future launches.
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