Reality strikes again in IFA Promotion savings survey

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Expensive sandwiches, underused gym memberships and cups of coffee on the way to work are identified by IFA Promotion alongside its latest annual survey of savings habits that has found 71% of UK adults claim they cannot save more money.

And, these people are the lucky ones who are still managing to save something: IFA Promotion’s figures suggest 26%, or 12 million UK adults save nothing at all. The results are based on surveys of some 2,000 UK adults. Logic, or lack thereof, plays its part with two-thirds of those who claim they cannot save more even while admitting to spending spare cash on “expensive and unnecessary luxuries”. Additionally, the problem seems worse for women than men, the survey suggests. A third of women admit to getting into debt to fund costly purchases, with the number of “self-confessed s...

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