By Kira Nickerson Merrill Lynch Investment Managers is conducting an internal review of its funds i...
By Kira Nickerson Merrill Lynch Investment Managers is conducting an internal review of its funds in order to better structure the range towards the retail market. The group this week has started a marketing campaign directed at IFAs following the name change of its fund range from Mercury Asset Management. Merrills is looking to increase its share of the Isa market and build up its intermediary distribution channel. Gary Withers, managing director of Merrill Lynch Investment Managers, said while the group has been a big player in the institutional market, it has underplayed its strength...
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