Short-term target for IFAs

IFAs should be targeting guaranteed investment products at short-term investors rather than those with a long investment horizon, according to Pinnacle Insurance. Clive Moore, general manager of Pinnacle Insurance, said these products should be aimed at the financially aware, prudent investors who know that equities are riskier than cash. Speaking at a Future Value Consultants conference on designing and selecting guaranteed investments, Moore said: "The target investors for these products have worked for their money and now their money must work for them. They are more concerned with pou...