Mark Loosmore of AT8 Group visited Fidelity and confesses to being caught a little off guard.
Fidelity launched FundsNetwork back in 2000 and along with Cofunds and Skandia it is one of the three big fund supermarkets that still lead the market by a big margin in terms of the Assets Under Administration held on their platforms (Fidelity FundsNetwork now has £35.1bn AUA). Given Fidelity’s heritage and time in the market we expected to see a functional but slightly dull and ageing solution, however, we were mistaken. Fidelity openly admits that it had begun to fall behind the market in the functionality of FundsNetwork, but after significant investment in the past couple of years t...
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