L&G bids to help advisers boost protection sales

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Legal & General (L&G) says it can help advisers boost their protection sales after launching an internal MI tool.

ReMIT – Retention MI Toolbox – collates overall sales volumes, the proportion of applications converted into sales as well as rates of lapsed policies for advisers selling its products. L&G says it can then identify those advisers it feels could boost their protection sales and help them devise a business plan to do so. Adrian Clark, chief operating officer of protection at L&G, says: “Our new management information tool provides us with a window in to the sales performance of advisers and allows us to highlight where we can use our expertise to improve advisers’ profitability. “Not only...

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