Adviser firms have just two years to embrace the business opportunities offered by the internet or they will "sink without trace" in the online crowd.
That is according to IFA Life, an online community for IFAs, which has launched a technology mentoring programme to enable advisers to use the internet to create greater value for their clients whilst also building value in their business. Philip Calvert, founder of IFA Life, says: “The Retail Distribution Review highlights the importance of a having a crystal clear client proposition, and the Internet provides financial advisers with an amazing opportunity to clarify their proposition in the marketplace. "If they don’t grasp that opportunity the Internet will become a serious threat.” C...
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