UK millennials embrace robo-advice more than global peers, research

Young investors trust robo-advice

Carmen Reichman
clock • 2 min read

Young investors in the UK are embracing robo-advice more than their global peers, placing almost as much trust in the online channel as in face-to-face advice, according to a survey.

UK millennials came out "keenest" globally on online advice solutions after 85% said they were comfortable with robo-advice, according to the Legg Mason Global Asset Management 2016 Global Investment Study. The vast majority (80%) said they would trust online advice, coming second to only US-based millennials, of which 82% put their trust in online channels. The firm surveyed about 1,000 investors aged between 18 and 39 globally throughout December and January. On average, 59% of millennials expressed comfort with robo-advice, with 63% trusting it. In Europe, 70% of millennials sai...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

Warnings that most adviser AI startups will disappear

Warnings that most adviser AI startups will disappear

Ian McKenna urges advisers to get ahead of open financing

Sophia Panayi
clock 09 October 2026 • 2 min read
Beyond the meeting note: Five stages of AI maturity in financial advice

Beyond the meeting note: Five stages of AI maturity in financial advice

'Internal efficiency matters, but it is only part of the opportunity'

Shoomon Perry
clock 08 October 2026 • 6 min read
Fidelity Adviser Solutions extends ZeroKey integration to Intelliflo users

Fidelity Adviser Solutions extends ZeroKey integration to Intelliflo users

Designed to reach more advisers

Sophia Panayi
clock 06 October 2026 • 2 min read