Lloyds disciplined over two 'misleading' TV ads

A viewer complained one TV ad for Lloyds' Money Manager Service gave the impression the service was not yet available at the time of viewing. In fact, customers could register for the service online, ready for its launch, and in some places it was already available after a phased rollout. The ASA ruled the ad was misleading and should not be shown again in its current form. A second TV ad for home insurance was also banned. The ad showed a cartoon man discovering he had been burgled, and featured a voiceover saying: "We understand how upsetting it can be when things go wrong, wh...