'Culture is dictated from the top'
Nine out of 10 people (92%) in the UK believe the protection industry pays out less than 90% of claims each year, research by Aegon suggests.
Fewer feel financial firms 'honest and transparent'
Putting customers first
More than half (53%) prefer to invest in big brands over banks
A quarter (26%) unwilling to pay fees
Trusts help alleviate IHT burden
The chairman is very careful about where he places his trust
An elusive concept
Instant exemption from IHT
'Taking the initiative on transparency'
Trust produced a negative return
Trust almost fully invested
Group adds investment trusts to range
Financial advisers are less trusted by consumers than retail banks but more than fund managers - and their character is the key draw for clients.
Informed Choice executive director Nick Bamford has dismissed the idea that advisers can produce "better" investment performance for clients, saying what he offers is "suitability" not shoot out the lights returns.
Keith Richards on the little-known meeting that might just bring trust back