Frank Coates: Using data to deliver better client outcomes

Using data effectively and efficiently

clock • 5 min read

Advisers are awash in data and thirsting for insights, writes Frank Coates. Here he explains how advisers can simplify the decision-making process to ensure they ask clients the right questions

Data is a word that has taken over the news cycle and, in turn, is on the minds of consumers now more than ever before. This is all for good reason: the ways in which technology has evolved represent a world of possibility for the use of data that was hard to imagine even a few years ago. Technology has made it easier to bring these numbers to life and have a profound impact on the way businesses are run. This rings particularly true for the financial advice community as data analytics have enabled a new frontier in determining risk and identifying and acting on new growth opportuni...

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