Googling yourself too often may now be known as 'ego-surfing' but, says Phil Bray, in the quest for recommendations and referrals, there is a very good reason to be searching for your business online.
When an existing client passes on an adviser's details to someone, there is a fair chance that potential client will carry out some rudimentary due diligence before getting in touch, says the Yardstick...
Smoking biggest culprit; obesity second
Average earner will gain £840 in 2018
Will also move heritage items
Responding to letter from Treasury Committee chair Nicky Morgan