Which client fits where?

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Skandia's Jeremy Mugridge explains how segmenting your proposition can help you choose the most suitable platforms for your clients.

Where a platform solution is appropriate for a client, the process of selecting the solution that will best meet their needs is not easy. One way to overcome this is segmenting your proposition into a number of distinct service levels. But first, let’s remind ourselves of what the FSA expects when selecting a platform: ‘We expect firms to undertake due diligence on the platform[s] they intend to use to help ensure the selection is suitable for clients. This may involve client segmentation and using more than one platform to deliver different services to different types of client.’ FSA I...

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