Scottish Value announces SVM rebrand

Professional Adviser
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Scottish Value Management has revealed its new brand is to be SVM Asset Management, not Cougar, Merl...

Scottish Value Management has revealed its new brand is to be SVM Asset Management, not Cougar, Merlin, Redwood or Cobalt, four brands the group had revealed it was considering. The rebrand is being undertaken to mark the group's entry into the UK onshore retail investment market, after having previously only offered Dublin-based funds, hedge funds and investment trusts. SVM has eight funds in its offshore range, although it has plans to launch a number of onshore mirror funds, as it has had trouble raising its profile among onshore intermediaries. Although SVM will not discuss deta...

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