Guernsey boosts marketing to cash in on 'recovery'

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Guernsey is ramping up the promotion of its finance industry in a bid to capitalise on the slowly emerging global economic recovery.

Guernsey Finance is hosting a series of events across the globe to promote the various areas of its finance industry, including: banking, funds, trusts, reinsurance and pensions. The economic downturn has hot business flows coming through Guernsey's usual pipelines, but it has communicated closely with introducers of business to demonstrate its resilience, says Peter Niven, chief executive of Guernsey Finance. "We are now stepping up our activity levels once again to ensure that we are in pole position to capitalise on the slowly emerging global economic recovery," he says. Guernse...

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