With-profits suffer due to investor ignorance

Professional Adviser
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Sales would increase with more understanding from intermediaries and greater transparency, says prudential

ntermediaries are missing an opportunity to sell more offshore with-profits policies because of a lack of understanding by investors, according to Prudential Steve Johnson, investment director of Prudential UK Intermediaries believes once investors understand the concept of with-profits in the Far East, Middle East and Europe and what it can deliver against other investments, they will see the value of it. With-profits policies have come under fire in the UK Sandler Review, where they were criticised for lacking transparency. According to Sandler, although policyholders can see wh...

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