IT awards point way ahead

Speaking as one of the judges involved – and, no, we did not tattoo ‘Fellowship of the Ring’ on fleshy body parts and swear eternal bonds of silence – I think it is important to follow up on the thinking involved to ensure continuous improvement. That, after all, is what all providers, intermediaries and clients require if this thing called ‘e-commerce’ is really to rocket past the tipping-point – however it may be defined. Here, then, are a few suggestions for improvements: Avoid deserts and waterfalls. In terms of basic design there are always going to be balances between what the w...