I'm still baffled as to how the launch party of a transition planning company led to consultants, PRs and journalists agreeing to pose nude for a calendar.
Last night saw the launch party of FP Advance – a company focused on providing transition planning services to adviser firms and headed up by Brett Davidson, who used to consult under the FP Transitions brand.
I asked what the new logo represents – it’s a twisted white three-pronged star surrounded by orange, maroon and brown colouring – and was told it has an ‘earthy feel’ with links to aborigines in Davidson’s home country of Australia.
Unfortunately, I’d already had a few glasses of wine by then (see below for an update on my beer rating) and started making helpful suggestions about an alternative design, like "you should have had a picture of aborigines dancing around a fire!"
This somehow led to the suggestion the firm makes a calendar to represent its Australian roots, perhaps with its employees playing the didgeridoo or enjoying a barbecue, and I have to say everyone was very eager to participate.
We didn’t come up with ideas for every month but, if I remember correctly, the following photos have been agreed to:
- Davidson standing on a pedestal with the PR girls doing an aboriginal dance around him;
- Consultant John Robinson will be cooking meat on a barbecue, wearing nothing but an apron; and
- The logo's designer, Norbert from Auction House, will be surfing naked.
Apparently I’m going to be July's subject but I’m hoping no one is going to hold me to that!
Any tasteful suggestions for the remaining eight months might be helpful to make the calendar viable and put the pressure on Brett and his team to complete his "design transition project".
Latest beer rating = a shocking eight glasses of wine, or 12 units.
That's almost my recommended weekly allowance in one evening.
If you have any comments you would like to add to this story or would like to speak to its author about a similar subject, telephone Emily Perryman on 020 7968 4554 or email [email protected].IFAonline
Partner Insight Video: Advisers have had to adapt to the changing investment landscape.
Investment trust savings scheme