The technological revolution for IFAs, if we can call it such, has been running much longer in the back office than the front, indeed a good rule of thumb in our market is the further you go from the client experience, the more you will find technology.
This actually seems quite odd when you consider that over 17 million people now use internet banking, internet usage is growing fastest in the older (65+) age group and 42% of the UK population shop online. In others word, depending on the market you serve, the bulk of your clients are probably IT literate and use technology regularly. Historically speaking, there have been good reasons why technology has not been used in front of clients including slow speeds, visual unattractiveness, and the perception of creating a visual barrier of a screen between the advisers and the client. However,...
To continue reading this article...
Join Professional Adviser for free
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes