Cost seen as barrier to life cover

The YouGov survey of 2,014 adults has revealed more than 40% of parents with children under 18 do not have life insurance. Some 60% of these parents blamed money worries and 21% said their cash is used up on daily costs. The research, commissioned by Tesco Bank Life Insurance, also found 39% of parents who do not have life cover think it is unaffordable. Jon Daniels, head of protection at Tesco Bank, said: "We understand the financial and emotional pressures that our customers face when considering how best to protect their families for the future, particularly in the current econ...