Finametrica rolls out sales team in UK push

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Risk-profiler FinaMetrica is to set up a UK-based sales team in a bid to grow its customer base.

The Sydney-based company currently serves around 1,300 advisers in the UK - and 3,000 intermediaries worldwide - but does not have a UK-based sales and support unit. "Having a local sales team will be a major advantage, but it's really the client has to make up their mind whether they want to use it," said co-founder and director, Paul Resnik. He praised the UK's "vibrant" group of trade bodies for encouraging better risk-profiling: "There is an extraordinary collegiate nature within the Institute of Financial Planning (IFP) membership," he said. "In Australia we have one body equi...

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