National IFA Moneygate has acquired London-based adviser Equus Independent Financial Management for an undisclosed sum.
The two companies, who have been holding talks for eight months, are now working on a five-year joint business plan. Moneygate chief executive Lee Hartley said the purchase was part of the company's bid to establish a foothold in London. "We fully intend to support the growth of the company through investment, the extension of our technology and marketing platform and also by leveraging our process capability to ensure we enhance efficiency," he said. The deal also sees Equus managing director Paul Fife take up a divisional director role within Moneygate with responsibility for the...
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