The Fair Investment Company has launched a SIPP, an ISA and investment account, all available via a single platform.
The products, which will be sold direct to consumers, allow access to 3,000 investment opportunities including active and passive funds, ETFs and seven ready-made portfolios.
"Our services are designed for people who do not require financial advice, and we aim to offer our clients all the tools they need to take control of their own investments, savings and pensions," says George Ladds, head of pensions at Fair Investment.
The SIPP is subject to a 0.85% AMC and annual charges on assets such as passive funds start at 0.15%. Cash rates within the SIPP go up to 2%.
Reduces chances of rate hike
'Following the letter, but not the spirit, of the rules'
70 Accredited firms in UK
Faster, cheaper, better?