Fortis Life UK has partnered up with SimplyBiz, giving the compliance specialists' members access to an extended range of protection products.
The deal continues Fortis' partnership strategy; In the last quarter of 2009, the provider sealed distribution deals with Direct Life & Pensions, Positive Solutions and IFA network giant Sesame. The move ups Fortis' overall market coverage to about 18,000 advisers.
Matthew Timmins, SimplyBiz marketing director, says: "It is refreshing for financial advisers to be able to sell protection without the need for wet signatures and knowing that there will be no automatic GP report."
Martin Werth, managing director of Fortis Life UK, adds: "We are delighted to be starting the year by launching with SimplyBiz.
"We will continue to support our distribution partners and look forward to working together to growing the protection market in 2010."
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