Standard Life plans to target the high-end SIPP market, as part of an overhaul of its pension proposition.
The firm, which is re-entering the personal pension market today, says its long-term goal is to offer a proposition which appeals to a broad cross-section of consumers. The Active Money product range will be expanded, with today's launch of the Life Plan proposition, which can link directly into the Active Money SIPP. Mark Polson, head of customer management at Standard Life, says: "We wanted to create a proposition for customers to use throughout their life, with a low-cost personal pension for their early career, a low-cost SIPP when they've built up some assets, and a specialist SI...
To continue reading this article...
Join Professional Adviser for free
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes