Scottish Provident is launching a campaign for IFAs outlining how to best communicate the need for unemployment benefit.
As well as a guide, it also features sample approach letters and a list of FAQs, along with a booklet IFAs can give to their clients. As unemployment figures reach 2.74 million, with youth unemployment expected to exceed one million for the first time today, it is seen as a germane time to promote the cover. Susan Barclay, Scottish Provident head of marketing, says in light of the global recession there has been "a steady withdrawal of stand alone policies by many companies, and a steady decline of combined policies. It's important for the industry to work with advisers and consume...
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