Lincoln Financial Group is halving the administration fee on its flexible retirement product, Lincoln i2Live, from £200 to £100 per client.
The cut follows larger investments into the plan and a review of expenses which has allowed Lincoln to pass the benefit onto new and existing customers.
Lincoln launched the Lincoln i2Live proposition in May last year. It is aimed at clients wanting to accumulate a retirement income pot with a range of flexible options on taking an income in retirement.
Lincoln i2Live offers three products under one umbrella, including a personal pension plan, an income drawdown and an investment-linked flexible annuity.
Simon O’Connor, head of product development and marketing at Lincoln, says: “We are constantly looking for ways to further develop the already innovative Lincoln i2Live proposition to ensure we are presenting our clients with an attractive flexible retirement solution."
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